NARS made its make-up debut in 1994 when founder and acclaimed MUA Francois Nars created his first range of 12 richly-pigmented lipsticks to be sold at Barneys in New York.
Fast forward 20years and as well as having a range that boasts over 600 products, from skincare, to makeup and nail polish; NARS have released 30 special edition lipstick shades, named after women who have influenced Francois throughout his career.
Entitled Audacious Lips, the beautiful collection pays tribute to where it all began, with radically intense, single-stroke lipsticks which are super-saturated in colour and give an ultra smooth yet soft matte finish. The luxurious, long-lasting formula is infused with ingredients known to smooth, moisturise and volumes the lips!
Even after we’d drunk our latte’s, eaten our lunch and finished our day in the office, our ‘Michiyo’ pink shade was still standing, un-smudged and looking as bright as it did when it was applied!
Not only does the range include new shades and formulas, the packaging has been revamped too! Say goodbye to the original soft-touch cases and welcome the new modern, matte-black metallic case with a magnetic closure which has the NARS logo embossed onto it. The new design feels expensive and just as luxurious as the lipstick inside.
Francois has also enlisted the help of renowned actress Charlotte Rampling to be the face of the Audacious Lipstick Collection, because of her bold choice and independent spirit which he believes embodies the collection. She even has her own shade, a delicious chocolatey red which will see you through to Christmas with ease.
“Charlotte is a favourite actress of mine. I love her work. She has such a strong beauty. It’s tough and full of charisma, which is, I think, very similar to the essence of NARS.” Francois Nars
In a Q&A with Mr NARS himself, he suggests that women should “Embrace the audacious in everything, especially your lipstick colour, it’s liberating, exhilarating, empowering.”
He also says why he choose to celebrate the milestone with a new lipstick;
“I love lipstick. It’s the one makeup item — the one accessory really — that women all over the world must have, no matter what. I launched NARS with 12 shades of lipsticks and many, many launches later, I’m still most proud of our lipsticks. It seemed fitting to celebrate our 20th Anniversary with a new lip collection.”
The new collection is available for September 1st, with exclusive shades also available at Selfridges. We want to see your beauty buys and colourful lips so make sure you tweet us @STYLE_etc
By Emily Parker